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The Next Evolution: Certified B Corp
Since our founding in Seattle in 2000, CAPiTA has been rooted in a dedication to being contributors to snowboarding, its culture, and community. Invigorated by an ethos to push innovation and progression through product and on-hill performance, CAPiTA today has become one of the leading manufacturers in the snowboard industry—propelled by the belief that how we operate matters just as much as what we create. In this spirit, we are proud to now officially be a Certified B Corporation®, joining a global movement of companies using business as a force for good, balancing purpose with profit to benefit our environment, our community, and our stakeholders.
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What is a B Corp?
Certified B Corporations are businesses that meet the highest standards of verified social and environmental performance, transparency, and accountability to balance profit and purpose. B Corps form a global community of companies using business as a force for good. Our certification signifies a commitment to the future, maintaining and improving high standards in our sustainability efforts, community responsibility, and transparency throughout our business.
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Why We Chose B Corp Certification
EVERYTHING IS POSSIBLE — this achievement embodies our company mantra, as we have been driven to be the company that we dream of—being meaningful, long-lasting contributors to snowboarding’s community and culture. While our journey towards B Corp certification began with our pioneering achievement of operating the world’s first snowboard manufacturing facility powered by 100% clean energy, our commitment extends beyond creating exceptional snowboards, making our B Corp Certification a natural extension of our values and a formal commitment to our people, greater snowboard community and our environmental stewardship.
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Our Score

98.9
CAPITA’s Score
80%
Qualifies for B Corp Certification
50.9
Median Score for Ordinary Business
We’re proud of our overall B Impact Score of 98.9, which significantly exceeds the median score of 50.9 for ordinary businesses. Here’s how our impact breaks down across the five key assessment areas—environment, workers, community, governance, and customers.
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Environment

Reflecting our commitment to clean energy manufacturing and sustainable practices

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Community

Showing our positive impact on the broader snowboarding community

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Customers

Highlighting how our products create positive value for those who use them

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Workers

Demonstrating our dedication to fair treatment and empowerment of our team

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Governance

Representing our transparent and accountable business practices

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Welcome to
The MotherShipTM

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union

Welcome to
The MotherShipTM

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Thank you to anyone who has ever chosen to purchase a CAPiTA Snowboard. When you choose CAPiTA, you’re not just getting a high-performance snowboard – you’re supporting a company whose people have committed their lives to snowboarding and cultivating longevity for its culture and community. We are excited by our B Corp Certification and the commitment it represents towards this mission.